Does it make sense to invest in an anti-hair loss shampoo?

Every day, more shampoos are advertised that promise to put an end to hair loss, and they grab everyone's attention. Why? Because we like quick, simple solutions, and solving hair loss with a quick, almost daily step like washing your hair would be fantastic.

Consumers want a product that works and they want the truth, so today we ask whether it's worth investing in a shampoo to stop hair loss, or whether there's a better solution.

From an effectiveness point of view, investing in an anti-hair loss shampoo makes no sense and is hard to justify. From a marketing point of view, you only have to look at the market: every day, more shampoos are advertised that promise to put an end to hair loss.

Why does investing in an anti-hair loss shampoo make no sense?

Because to be effective, actives that increase hair growth have to pass through the infundibulum of the hair bulb to reach the sebaceous gland. And what happens? It's practically impossible, because this area has a high concentration of oil that makes it hard for any active we apply to get in — even more so if we rinse straight afterwards and the contact time is minimal.

What does a cosmetic need in order to act on hair loss?

Actives in hydroalcoholic vehicles, in light, non-encapsulated formulas. That way the actives can get in and be released in the right place to do their job. That's why ampoules and lotions are positioned as the best topical anti-hair loss products.

Which shampoos are good for hair loss?

The best shampoos for hair loss, and as a complement to an anti-hair loss treatment, are those with actives with proven properties to improve the environment around the hair follicle, and the sensory qualities we always love to see in our hair: softness, shine and manageability.

At Modesta Cassinello we don't claim that our shampoos are anti-hair loss, but we do say that our shampoos are very effective at complementing an anti-hair loss treatment such as a serum, lotion or ampoules — cosmetics and/or medicines able to act where they're needed and do their job.

Why are Modesta Cassinello shampoos a good complement to anti-hair loss treatments?

Just like our skin, our hair needs care, and all our shampoos are perfect for using with anti-hair loss treatments because they improve the environment around the hair follicle, preventing any dermatological imbalance. At the same time, they improve softness, shine and manageability, making washing a pleasant experience.

What's more, since hair loss can often be associated with seborrhoea caused by increased activity of the sebaceous gland, effectively removing this oil ensures the right environment for the follicle as well as improving volume and density. H07 Sea Salt Shampoo is a great cosmetic to combine with your anti-hair loss treatments.

In short, what's the best product for hair loss?

Losing 50 to 100 hairs a day is normal: hair has a life cycle. However, if you notice an increase that persists over time, we advise you to see your dermatologist.

The best product for hair loss is the one prescribed by your dermatologist specializing in hair, or trichologist, after asking you some questions, examining the hair follicle and reviewing a blood test. Hair loss that is identified early has a better prognosis.

Every article is backed by the expertise of Dr. Modesta Cassinello, pharmacist and founder, committed to excellence in hair care.