
Pre-shampoo: what it is, what it's for, and how to apply it correctly
A pre-shampoo treatment, as its name suggests, refers to the application of a cosmetic treatment before washing your hair . This term, which was first used more than 10 years ago, is still a trend in hair beauty, and you can find it written as pre-shampoo or pre-shampoo today.
What is pre-shampoo and why is it trending?
This treatment consists of applying an oil, conditioner, mask, or treatment ampoule before shampooing . Applying a scrub to the scalp is sometimes also considered a pre-shampoo treatment, although many of these scrubs offer cleansing at the same time. We don't know if this last consideration is more for marketing reasons.
Benefits of pre-shampooing: what is it for?
This treatment treats and protects hair, preparing it for the most effective application of any product. It can also help prevent damage during washing, especially for dry, color-treated, or breakage-prone hair.
For oily hair, a pre-shampoo treatment can also be especially useful, especially on days when deep cleansing the scalp is performed, as it helps protect the hair's lengths, which are usually drier, from the more intensive action of this type of cleansing.
Any hair benefits from a pre-shampoo treatment, but it must be chosen carefully; not all pre-shampoo treatments are recommended for all hair types.
Types of pre-shampoo treatments
You can find different types of pre-shampoo treatment:
- Pre-shampoo treatments to address scalp conditions such as controlling excess oil or soothing a condition.
- Pre-shampoo treatments focused on the hair , on the hair fiber, to restore, protect and add extra softness to the hair.
Pre-shampoo for oily hair:
By applying a pre-shampoo with clays, regulating essential oils, or detoxifying ingredients, you can help balance sebum production, reducing the need to wash as often.
Pre-shampoo for colored or damaged hair:
If you have colored, dry, or chemically damaged hair, pre-shampoo acts as a protective barrier that reduces color loss and improves hair's resilience during washing.
When is it advisable to use pre-shampoo?
There are many times when you can benefit:
- If you need a deep cleanse . The most suitable cleansers for effectively removing traces of oil and flakes from your hair can sometimes dry out the ends, as this area of the hair is almost always drier than the rest. Using a pre-shampoo treatment can be an overall benefit for your scalp and hair, cleansing and well-being for your scalp and softness for your ends.
- If you have fragile or brittle hair , applying a pre-shampoo treatment can restore your hair, provide extra moisture, and offer a little extra protection during washing.
- If your hair tangles easily . Applying a pre-shampoo treatment can make detangling your hair even easier and reduce hair breakage.
- Windy, sunny, cold days... These are days when this pre-shampoo treatment can offer extra softness and protection to any hair.
- To maintain your hair's color . Applying a pre-shampoo treatment can help color-treated hair by better preserving its color.
Common mistakes when using a pre-shampoo
- Using too much product, which can create waste.
- Failure to follow the manufacturer's recommended exposure time. Leaving it too long before washing can stress the hair fiber.
- Not using the right type of pre-shampoo for your hair type.
- Apply to wet hair (most are designed for dry hair).
How to apply the pre-shampoo treatment step by step
Modesta Cassinello's pre-shampoo ritual focuses on the hair fiber, that is, the hair itself. It involves applying an oil, conditioner, or mask before washing. This treatment is applied to the lengths and/or ends of dry hair.
- Brush your hair before applying the pre-shampoo treatment to remove tangles and ensure the treatment is evenly distributed and more effective.
- Apply H04 Conditioner, H09 Hair Mask or H10 Sublime Oil about 10 minutes before washing , from the middle to the ends on dry hair.
- After a while, get in the shower, wet your hair thoroughly, and continue using your usual shampoo .
- Reapply the conditioner or mask, from the middle to the ends for a better result.
- Rinse well and apply your favorite styling treatment.
What are the differences between applying hair oil as a pre-shampoo and using it as a finishing treatment?
The difference lies in the timing of application, the amount used, and the desired effect.
-
Oil as a pre-shampoo : apply before washing, to dry hair. Nourishes
in depth, protects against shampoo and improves manageability. It is left
act for 10 to 30 minutes before rinsing. -
Oil as a finish : apply after washing, on damp or damp hair.
dry. Seals ends, controls frizz and adds shine. It is used in
small amounts and not clarified.
Both uses are compatible and can be combined according to the needs of the user.
hair.
How often should I use it? Recommended frequency
This treatment is recommended to be applied once a week and then assessed . For very dry or bleached hair, you can always apply it before washing your hair.
What if pre-shampoo doesn't work for you? If you don't see results, check the following:
- Are you using the right type for your needs?
- Do you apply it on dry hair?
- Do you leave it long enough?
- Do you combine it with aggressive products that nullify its effects?
We can help you choose the best routine for your hair.
Recommended products for your pre-shampoo ritual
If you're just starting out with pre-shampooing, or want to improve your current routine, here are some of the most recommended products for their effectiveness, texture, and real hair benefits :
H04 Hydrating Conditioner : Although many use it after shampooing, it can be applied before as an express treatment if you are short on time and need to control frizz or improve manageability.
H09 Hair Mask : If you're looking for extra softness, repair, and detangling, this mask is perfect to apply before washing. Especially useful for color-treated hair or hair with split ends.
H10 Sublime Oil : Ideal for dry, damaged, or frizzy hair. Provides deep nourishment without weighing hair down. Its lightweight texture makes it perfect as a nourishing pre-shampoo.
Modesta Cassinello Tip : For more even distribution of the product, brush your hair before applying the treatment and use a comb or the special iBlend treatment brush that helps distribute the product from the mid-lengths to the ends efficiently.
Want to find out which one is best for you? You can write to us, and we'll let you know which pre-shampoo is best for you, based on your hair type, level of damage, and washing frequency.
Frequently Asked Questions (FAQ) about Pre-Shampoo
What exactly is a pre-shampoo?
It's a treatment applied to dry hair before shampooing, with the goal of protecting the hair fiber, preparing the scalp, and enhancing the benefits of subsequent washing.
Are pre-shampoo and hair oil the same thing?
No. Pre-shampoo is used before washing, while hair oil is usually applied afterward, as a final treatment or overnight nourishment.
What type of pre-shampoo is best for oily hair?
One with sebum-regulating ingredients, such as clay or citrus essential oils, that balances the scalp without drying out the ends.
And for dyed or damaged hair?
A nourishing pre-shampoo, such as oils or masks, is recommended to help preserve the color and strengthen the hair fiber.
How often should pre-shampoo be used?
Generally, once a week. For very dry or damaged hair, it can be applied before each wash.
What common mistakes should be avoided?
Applying it to wet hair, not respecting the exposure time, overusing it, or using a product that is not suitable for your hair type.

Each product is backed by the expertise of Dr. Modesta , a pharmacist and founder committed to excellence in hair care.
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