Blog

Modesta Cassinello at Infarma 2026: hair care trends
At Infarma 2026, we want to put forward an idea that is essential for us: the future of hair care is not just about treating the hair fiber, but about better understanding the scalp, formulating wi...
Read more
For all hair types: the most widespread myth in hair care
For years, hair cosmetics have repeated a seemingly unquestionable promise: shampoos and treatments “for all hair types.” The message is appealing. It suggests simplicity, universality, and ease of...
Read more
What is the scalp microbiota and why is it key to healthy hair?
Have you ever wondered why, despite taking care of your hair with good products, you still experience itching, oiliness, or flaking? You might be overlooking a major player in scalp balance and, co...
Read more
How to eliminate scalp flaking
Dandruff is a common problem that affects both hair health and aesthetics. It manifests as visible flaking, itching, and sometimes redness. While it is usually not serious, it can become a chronic ...
Read more
How to Care for Your Scalp and Hair After Dyeing: A Professional Guide
Coloring your hair transforms your look, but it also requires special care. In this expert guide, we'll tell you how to keep your scalp healthy and your hair hydrated, shiny, and protected after c...
Read more
Oily scalp: causes, consequences, and how to treat it effectively
Discover why excess oil occurs, how it affects your hair health, and which expert treatments really work.
Read more
Niacinamide for Hair and Scalp: Benefits, Science, and How to Get the Most Out of It
Today, consumers demand hair solutions backed by science. Among the most studied active ingredients, niacinamide (vitamin B3) stands out for its multiple benefits for the scalp and hair . Its use ...
Read more
Healthy scalp: The origin of strong, shiny and long-lasting hair
Why is scalp care essential for beautiful hair? Healthy hair starts with a balanced scalp. Although often out of sight, the scalp is a living, complex tissue that plays a fundamental role in hair h...
Read more
The Importance of Hair: Expression of Confidence and Health
Hair is much more than an aesthetic attribute. It is a reflection of our personality, a source of confidence and, in many cases, an indicator of our state of health. However, it is important to dif...
Read more
How to care for a sensitive scalp?
The symptoms of a sensitive scalp are somewhat different from those of sensitive facial skin. These symptoms include redness, burning, tingling, itching, pain, and so on. Redness and itching are t...
Read more
Itchy scalp: what should you know?
Itchy scalp is a sign of a condition in the scalp. Strenuous exercise, hot flashes during menopause, seborrhea, increased sun exposure during the summer months, and indoor environments with high h...
Read more