H09 Nourishing Hair Mask

The new H09 Nourishing Hair Mask is an intensive treatment designed for hair that feels dry, dull, frizzy or hard to detangle.

Its formula combines a biomimetic lipid complex with Ceramide NG, cholesterol and fatty acids, together with humectants, conditioning agents and light emollients.

This combination helps improve the lubrication of the hair's surface, reduce friction when combing and add softness, shine and manageability.

H09 is formulated to deliver intense conditioning with a light finish, respecting your hair's natural movement.

It is especially useful after sun exposure, colouring, bleaching or frequent use of a hairdryer and straighteners, and whenever you notice your mid-lengths and ends feel drier or less soft.

• Instant softness and a silky feel.
• Easier detangling.
• Less friction and easier combing.
• Shine with a natural look.
• Better frizz control.
• Nourishment for mid-lengths and ends.
• A light finish that respects movement.

• Your hair feels dry, dull or lacking in softness.
• It tangles easily or you notice more tugging when you brush it.
• Your mid-lengths and ends are damaged by colour, sun or heat.
• You're looking for a nourishing mask that doesn't leave a heavy feel.
• Your scalp tends to be oily, but your ends need softness and treatment.
  
• You want more intensive care than your usual conditioner.

When the surface of the hair is altered, the cuticle loses its uniformity. This increases friction between hairs, makes detangling harder and means light is reflected less evenly.

H09 works on three complementary pillars:

• Lipid repair with a biomimetic approach. H09 contains a biomimetic lipid complex used at the concentration assessed in the active ingredient's efficacy studies.
  
  It combines Ceramide NG, cholesterol, fatty acids and plant lipid components, inspired by some of the lipid families naturally present in the hair fibre.
  
  This approach helps to cosmetically compensate for surface irregularities and improve the feeling of cohesion, softness and uniformity of the hair, especially on mid-lengths and ends.

• Smart moisturizing to support flexibility. The formula combines humectants such as glycerin, propanediol, betaine and panthenol.
  
  These humectants help your hair feel more flexible, comfortable and less stiff, complementing the mask's conditioning and lipid action.

• Precision conditioning and light emollience. H09 contains cationic conditioning agents that make detangling easier and reduce static, together with a conditioning biopolymer and emollients that spread easily.
  
  Squalane, C13-15 Alkane, jojoba, olive derivatives and plant esters provide lubrication, slip and a silky feel without relying on silicones or an overly heavy oil phase.
  
  The result is softer, more manageable and more radiant hair that feels light after rinsing.

H09 has a creamy, enveloping texture that spreads easily over damp hair.

After use, your hair feels:

• Softer and more flexible.
• Easier to detangle.
• With less friction when combing.
• With natural-looking shine.
• More flexible and manageable.
• Light and full of movement.

Its combination of conditioning agents, lipids and emollients is designed to leave a functional, well-distributed deposit, enough to add softness without an overly heavy feel.

1. As a rinse-out mask. After shampooing, remove excess water and apply a generous amount of H09. Distribute from mid-lengths to ends, or from roots to ends if your scalp is dry and your hair needs it. Leave on for 5–10 minutes, detangle gently and rinse thoroughly with plenty of water.
   
2. If you have oily roots. Focus the application on mid-lengths and ends. This way you treat the areas where hair usually needs it most, without overloading the area close to the scalp.
   
3. As a leave-in product. You can apply a micro-dose to the driest areas and the ends of damp hair.
   Use a very small amount and distribute it well to add softness and control while keeping a light finish.
   
   

Recommended frequency

Use it 1–2 times a week as an intensive treatment.

If your hair is very dry, thick or porous, or during periods of greater exposure to the sun, the pool or the sea, you can use it more regularly, adjusting the amount and the application area.

Normal hair, or you want softness with every wash

Use H04 Revitalizing Conditioner after every wash to moisturize, soften and make detangling easier.

Dry, rough, dull or damaged hair

Replace H04 with H09 Nourishing Mask 1–2 times a week as an intensive treatment.

Oily roots and dry mid-lengths/ends

Use H09 Mask only on mid-lengths and ends. If you need more lightness at the roots, avoid applying it to the scalp.

Full treatment day

1. Wash your hair with the Modesta Cassinello shampoo that suits you best.
2. Apply H09 Nourishing Mask from mid-lengths to ends.
3. Leave on for 5–10 minutes.
4. Detangle gently and rinse.

On treatment days with H09 Nourishing Mask, you don't need to apply conditioner, as it provides nourishment, softness and detangling in a single step.

Key ingredients

• Ceramide NG, cholesterol and fatty acids. A biomimetic lipid complex inspired by the hair's natural architecture. It helps improve the feeling of cohesion, softness and uniformity of the fibre.
• Betaine. A plant-derived osmolyte that helps improve your hair's hydration and feeling of comfort.
• Panthenol. Provitamin B5. It provides hydration, softness and flexibility to the hair.
• Glycerin and propanediol. Humectants that help keep your hair more flexible and comfortable.
• Squalane and Hemisqualane. Light, easy-spreading emollients that provide softness, slip and a silky feel without heaviness.
• Jojoba oil. An emollient similar to natural sebum. It helps provide comfort, softness and flexibility to mid-lengths and ends.
• Plant esters as alternatives to silicones. They provide slip, softness and shine without leaving a greasy feel or heavy build-up.
  

INCI

Aqua, Brassica Alcohol, Glycerin, Cetearyl Alcohol, Betaine, Pentylene Glycol, Brassicyl Valinate Esylate, Hydrogenated Ethylhexyl Olivate, Propanediol, Cetyl Alcohol, Squalane, Simmondsia Chinensis (Jojoba) Seed Oil, Panthenol, C13-15 Alkane, Cetrimonium Chloride, Propylene Glycol, Alpha-Glucan Hydroxypropyltrimonium Chloride, Calcium Gluconate, Ricinus Communis (Castor) Seed Oil, Hydrogenated Olive Oil Unsaponifiables, Castor Oil Propanediol Esters, Sodium Levulinate, Parfum, Sodium Anisate, Tocopherol, Lactic Acid, Helianthus Annuus (Sunflower) Seed Oil, Macadamia Integrifolia Seed Oil, Olea Europaea Fruit Oil, Palmitic Acid, Citrus Limon Peel Oil, Potassium Sorbate, Citrus Aurantium Peel Oil, Ceramide NG, Limonene, Pinene, Linalool, Cholesterol, Terpineol, Terpinolene, Citral.

Note: The ingredient list may be subject to updates. We recommend always checking the product packaging before use.